CREATIVE DIRECTOR | WRITER
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Workday CXC

WORKDAY CUSTOMER EXPERIENCE CENTER
Reimagining the Customer Experience Center in our Pleasanton Headquarters was a labor of love for everyone involved. What excites me most is not just the opportunity to explain to executives who visit the space how Workday technology works, but also crafting experiences they can touch, see, and feel. From the moment they walked into the space, our goal was to make them feel like they’re in the right place by putting our brand, culture, and values on display starting with content we showcased on our welcome wall.

Key to our redesign was also bringing this Innovation Wall to life. Part multimedia exhibit, part museum, part customer showcase, the experiential wall took guests through the history of Workday’s journey from its founding to the present day. Guests can view photos and mementos from the company’s founding at Jax Diner, interact with a customer diorama to learn what value Workday can bring to their business, play with a Plinko board to donate to philanthropic causes Workday supports, spin the globe to view Workday offices from around the world, watch our Super Bowl commercial, or commemorate their visit by picking up a Club Med postcard, and much more.

In the heart of the Customer Experience Center, we featured three customer activations. Guests could choose to recline in a first-class Korean Air cabin, take the wheel at a McLaren racing simulator, or share an Instagram moment in an oversized PUMA sneaker. All while learning more about how the three brands have successfully partnered with Workday.

In addition, the Forward Thinkers Hallway showcased visionary customers who have partnered with us to drive transformation in their industry—supported by quotes that highlight their unique perspectives.

Past the hallway, our multifunction room serves as a place where our customers can dive deeper into experiencing our most innovative products—whether that’s through self-service demos that allow guests to explore our HR, finance, and IT agents or by engaging with an interactive Q&A experience with four Workday experts to unlock the innovation behind our Platform for Possibilities.

Finally, we reinforced our platform story through a video that played across 4 large-format vertical screens bringing an immersive experience to the space.