WORKDAY FORWARD THINKERS CAMPAIGN
Forward thinkers are smart, driven, and ambitious. Guided by curiosity and optimism, they seek out new technology and new ideas. To bring awareness to how Workday helps organizations better manage HR, finance, and IT, we worked with our agency Ogilvy to create this event opener for Workday Rising. In addition, we ran OOH, print, and digital ads to inspire more of our customers to become forward thinkers.
WORKDAY NEXT-GEN ERP CAMPAIGN
To increase awareness of Workday as the next-generation of ERP, we ran ads at bus shelters and transit stations in Ottawa, Canada targeted at the federal market.
