CREATIVE DIRECTOR | WRITER
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LinkedIn Talent Connect 2019

LinkedIn Talent Connect 2019

2019. Dallas. The 10th year of Talent Connect. Our theme: Better Together. We started by creating the look and feel for the event. Two circles overlapping to form a Venn diagram—a visual representation of the possibilities that can happen when two individuals, two teams, two products, or an entire community comes together.

Swag for the event included T-shirts for our favorite people people. And a notebook with a manifesto that set the tone for the 3-day conference.

We also wrote and produced the opening video for the event.

Before entering the keynote mainstage, attendees were greeted with huge LED screens with rotating talent insights that highlighted the power of LinkedIn data for our recruiter audience. We also celebrated the community by alternating the onscreen content with photos of our attendees captured at the event.

To top it all off, we designed a 10-year museum to commemorate the milestones we achieved together as a talent community. 3D pods played footage and soundbites from past Talent Connect keynotes and breakouts creating an immersive audio-visual experience.

To get attendees excited about our new product innovations, we worked with Invisible North to create Plan, Hire, and Develop spaces to map to each stage of the talent acquisition process. Within each neighborhood, we showcased product activations and demos.

Between keynote sessions, attendees were kept engaged with activities like free headshots, profile consults, and donations to non-profits. We also created bespoke spaces for like-minded people to network with the help of conversation prompts printed on table tops and custom-built Venn tables.